Salesforce and PureSoftware have teamed up to improve salesforce capabilities

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Published on 05/20/2022

Salesforce and PureSoftware have teamed up

 

The Salesforce consultants have acquired PureSoftware, a world leader in software applications and digital services.

PureSoftware has been named one of Salesforce's top consulting partners, based on their project delivery and customer satisfaction capabilities, as well as their knowledge and experience of all Salesforce has to offer.

PureSoftware's Salesforce Center of Excellence (CoE) provides its customers with an end-to-end perspective of the customer data that is important to their business, as well as value through strong and personalized customer experiences at every point.

PureSoftware's Salesforce experience assists enterprises across industry verticals with management, payment integration, and Salesforce sales cloud.

Companies will be able to personalize consumer communication in real time, interact with customers across all advertising networks, and measure effectiveness in order to enhance results.

About Salesforce

In the digital age, Salesforce is the world leader in Customer Engagement (CRM), bringing businesses closer to their customers. Salesforce, which was created in 1999, helps companies of all sizes and industries manage their customer relationships to develop a 360-degree picture of their customers by using modern technologies such as the cloud, social, mobile, IoT, artificial intelligence, voice, and blockchain. Customer Relationship Management (CRM) solutions used to be housed on a company's server before Salesforce. It used to take years to set up, and the cost might easily reach millions of dollars. They were challenging to use even when they were set up. What seemed a reasonable solution to this problem? Creating affordable CRM software and delivering it as a service online. Salesforce was founded on this principle. Salesforce started off as a Software as a Service (SaaS) company and has since evolved to become the world's fifth-largest software company.

What made SalesForce a success?

The answer is simple. Salesforce wasn't only about providing a better product at a lower cost. It was all about using the internet to replace the time-consuming installation process. They altered the business model such that no long-term contracts or expensive licensing agreements were required, and anybody could use Salesforce for just $50 per month.

About PureSoftware

PureSoftware is a multinational software products and digital services firm that helps the world's most prestigious companies transform in a variety of industries, including banking services, telecommunications, healthcare, gaming, and entertainment.

Financial Services, Telecom & Semiconductors, Life Sciences & Healthcare,Retail & Logistics, and Entertainment are some verticals where PureSoftware works with worldwide corporations. They use their deep domain knowledge and expertise in Information Technology, Design Implementation, and Infrastructure Services to create services and solutions.

PureSoftware is one of the quickest software product and service companies, providing a personalized customer experience, reducing cycle times, and assisting customers in achieving business goals by adopting innovative digital technologies and integrating existing systems.

Arttha, their flagship product, is one of the most rapidly developing financial platforms. In financial services, mobile banking, agency/branchless financial institutions, microfinance, insurance, payment, and payments aggregation, it assists businesses in adopting digital solutions. In the last few years, over fifty banks and financial organizations have implemented 'Arttha.'

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Peter Daniels
Peter Daniels is the lead journalist for InsiderApps.com


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