The internet giant Meta has decided to discontinue 'Tuned' a social app for couples, two years after its introduction.
Users started getting notifications last week warning them about the upcoming shutdown and urging them to download their data before September 19, when the app will stop functioning, according to a tech reporting website.
The New Product Experimentation (NPE) Team at Meta worked on the Tuned project. The NPE team was originally established to create consumer-facing apps enabling Meta to test new features and monitor user reactions.
With texting capabilities and quizzes made to help couples express how they are feeling, what they are up to, and upcoming milestones, Tuned was introduced in the early months of the pandemic as a means for couples to stay in touch and remain engaged.
Through the Spotify link, Tuned's users could share notes, lists, challenges, voice messages, photographs, videos, and music. For more personal content, they might define their own moods and select a password or blur filter.
With prompts to provide context, a "check-in" function encouraged partners to ascertain their thoughts about the relationship at any time.
Tuned was only downloaded about 909,000 times across the Apple App Store and Google Play, claims Craig Chapple, a mobile insights specialist at app analytics company Sensor Tower.
"With Tuned, you can capture and react to artifacts of your relationship digitally, creating a shared scrapbook for these memorable moments that you and your partner can easily scroll through and reminisce on," Meta wrote in a blog post published in April 2020. "Send photo snapshots, notes, cards, voice memos and more, without broadcasting to the world or fear of messaging the wrong person."
About Tuned
The popular social media platform's Tuned app is particularly targeted at couples. In April 2020, it was initially made available in Canada and the US as an iOS-only app. Couples may talk, make schedules, share music and photographs, and create a history of shared memories with Facebook's new couple-friendly app. Between and Couply, similarly marketed as couple-friendly apps, are competitors of Tuned.
About Meta
Meta develops tools to facilitate connections, community discovery, and business expansion. When Facebook launched in 2004, it completely altered the way in which people connect. Meta owned apps like WhatsApp, Instagram, and Messenger gave billions of people worldwide more power. In order to contribute to the development of the next stage of social technology, Meta is now moving beyond 2D screens and toward immersive experiences like augmented and virtual reality.
They want to empower individuals to create a sense of belonging and bind the planet together. They assist you in developing a respectful and secure online environment.
